XCMG Selected as World's 500 Most Influential Brands for 4 Consecutive Years
The World's 500 Most Influential Brands, published for 19 consecutive years, is judged based on a brand's global influence, with three key indicators, namely market share, brand loyalty, and global leadership. World Brand Lab tracked more than 15,000 leading brands around the globe to pioneer the World's 500 Most Influential Brands list.
The list shows that the number of selected Chinese brands reached 45. XCMG has been the only brand in the domestic construction machinery industry to be selected for four consecutive years, with its ranking steadily improving year on year. In particular, the brand showed vigorous vitality and creativity in a market environment affected by the epidemic, economic fluctuations and intensified competition.
With a brand value of more than 100 billion yuan, XCMG is the most valuable brand in the Chinese construction machinery industry due to its quality, innovation, brand value, and social responsibility. The company has exported its products to more than 190 countries and regions around the world.
Source : www.chinatrucks.com
Editor : Linda
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